Privacy policy

[As of: December 2024]


  1. Introduction
    We, the VDWF - Verband Deutscher Werkzeug- und Formenbauer e.V. (hereinafter also referred to as the "Association"), appreciate your visit to our website (hereinafter also referred to as the "Website") and your interest in our Association. We attach great importance to the protection and security of your personal data. With the following information, we would like to inform you about which of your personal data we process and for what purposes and which rights you are entitled to with regard to your personal data under the relevant data protection laws.

    As the controller, we have implemented numerous technical and organizational measures to ensure the most complete protection possible for personal data processed via this website. Nevertheless, Internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, you are free to transmit personal data to us by alternative means.

  2. Controller
    Controller for the purposes of the GDPR is:

    VDWF - Verband Deutscher Werkzeug- und Formenbauer e.V.
    Gerberwiesen 3
    88477 Schwendi
    Germany
    Phone: +49 7353 988600
    Email: info@vdwf.de

  3. Data protection officer
    You can reach our data protection officer at the following contact details:

    Tappmeier Consulting GmbH
    Schwörhausgasse 4/1
    89073 Ulm
    Germany
    Phone: +49 731 140820
    Email: datenschutz@vdwf.de

    You can contact our data protection officer directly at any time with any questions or suggestions regarding data protection.

  4. Definitions

    • "Personal data" (hereinafter referred to as "data") is any information that reveals something about a natural person. Personal data is not only information that allows direct conclusions to be drawn about a specific person (such as a person's name or email address), but also information that can be used to establish a reference to a specific person with the appropriate additional knowledge.
    • "Processing" means any action that is carried out with your personal data (such as the collection, recording, organization, structuring, storage, use or deletion of data).
  5. Your rights as a data subject
    You have the following rights within the framework of the law:

    • Right to information Art. 15 GDPR
      You have the right to receive information from us at any time free of charge about the personal data stored about you and a copy of this data in accordance with the statutory provisions.
    • Right to rectification Art. 16 GDPR
      You have the right to request the rectification of inaccurate personal data concerning you. You also have the right to request the completion of incomplete personal data, taking into account the purposes of the processing.
    • Erasure Art. 17 GDPR
      You have the right to obtain from us the erasure of personal data concerning you without undue delay where one of the grounds provided for by law applies and insofar as the processing or storage is not necessary.
    • Restriction of processing Art. 18 GDPR
      You have the right to obtain from us restriction of processing where one of the legal requirements applies.
    • Data portability Art. 20 GDPR
      You have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format. You also have the right to transmit this data to another controller without hindrance from us to whom the personal data has been provided, provided that the processing is based on consent pursuant to Art. 6 para. 1 lit. a) GDPR or Art. 9 para. 2 lit. a) GDPR or on a contract pursuant to Art. 6 para. 1 lit. b) GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in us.

      Furthermore, when exercising your right to data portability pursuant to Art. 20 para. 1 GDPR, you have the right to obtain that the personal data be transferred directly from one controller to another controller, insofar as this is technically feasible and provided that this does not adversely affect the rights and freedoms of other persons.
    • Objection Art. 21 GDPR
      You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Art. 6 (1) lit. e) (data processing in the public interest) or f (data processing on the basis of a balancing of interests) GDPR.

      This also applies to profiling based on these provisions within the meaning of Art. 4 No. 4 GDPR.

      If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or if the processing serves the establishment, exercise or defense of legal claims.

      In individual cases, we process personal data for direct marketing purposes. You can object to the processing of your personal data for the purpose of such advertising at any time. This also applies to profiling insofar as it is associated with such direct advertising. If you object to processing for direct marketing purposes, we will no longer process your personal data for these purposes.

      You also have the right to object, on grounds relating to your particular situation, to processing of personal data concerning you by us for scientific or historical research purposes or statistical purposes pursuant to Article 89(1) GDPR. 1 GDPR, unless such processing is necessary for the performance of a task carried out for reasons of public interest.

      You are free to exercise your right of objection in connection with the use of information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures using technical specifications.
    • Withdrawal of consent under data protection law
      You have the right to withdraw your consent to the processing of personal data at any time with effect for the future.
    When asserting the above rights, we ask for your understanding that, in the event of doubts regarding your identity, we will require you to provide proof that you are the person you claim to be.

    In addition to the above rights, you also have the right to lodge a complaint with a supervisory authority if you believe that the processing of your data violates the GDPR.

  6. Transfer of data to third parties
    Your personal data will not be transferred to third parties for purposes other than those listed below.

    We will only transfer your personal data to third parties if
    • you have given us your express consent in accordance with Art. 6 para. 1 lit. a) GDPR,
    • the disclosure pursuant to Art. 6 para. 1 lit. f) GDPR is permissible to safeguard our legitimate interests and there is no reason to assume that you have an overriding interest worthy of protection in not disclosing your data,
    • in the event that there is a legal obligation for the disclosure pursuant to Art. 6 para. 1 lit. c) GDPR, as well as this
    • pursuant to Art. 6 para. 1 lit. b) GDPR is required for the processing of contractual relationships with you.
    As part of the processing operations described in this privacy policy, personal data may be transferred to the USA. Companies in the USA only have an adequate level of data protection if they have certified themselves under the EU-US Data Privacy Framework and thus the adequacy decision of the EU Commission pursuant to Art. 45 GDPR applies. We have explicitly stated this for the service providers concerned in the privacy policy. In order to protect your data in all other cases, we have concluded data processing agreements based on the European Commission's standard contractual clauses. If the standard contractual clauses are not sufficient to establish an adequate level of security, your consent may serve as the legal basis for the transfer to third countries in accordance with Art. 49 para. 1 lit. a) GDPR. This may not apply to data transfers to third countries for which the European Commission has issued an adequacy decision pursuant to Art. 45 GDPR.

  7. Links to third-party websites
    Our website may contain links to and from websites of other providers not affiliated with us ("third parties"). After clicking on the link within our website, we no longer have any influence on the processing of any data transmitted to the third party by clicking on the link (such as IP address or the URL on which the link is located), as the behavior of third parties is naturally beyond our control. We cannot accept any responsibility for the processing of such data by third parties.

  8. Links to social networks and messengers
    Our website may contain links to share content from our website on various social networks and/or messenger services. The links we create do not lead to any data being passed on to providers of social networks or messenger services while you are using our website. Only when you click on one of the links to share content from our website will data (such as your IP address or the URL on which the link is located) be transmitted to the respective provider of the social network or messenger service. We have no influence on further data processing by the respective provider of the social network or messenger service.

  9. Technology
    1. SSL/TLS encryption
      This website uses SSL or TLS encryption to ensure the security of data processing and to protect the transmission of confidential content, such as orders, login data or contact requests that you send to us as the operator. You can recognize an encrypted connection by the "https://" instead of "http://" in the address line of the browser and by the lock symbol in your browser line. We use this technology to protect your transmitted data.
    2. Data collection when visiting the website
      If you only use our website for information purposes, if you do not register or otherwise provide us with information or do not give your consent to processing that requires consent, we only collect the data that is technically necessary for the provision of the service. This is regularly data that your browser transmits to our server (in so-called server log files). Our website collects a range of general data and information each time you or an automated system accesses a page. This general data and information is stored in the server log files. The following can be recorded
      • Browser types and versions used,
      • the operating system used by the accessing system
      • the website from which an accessing system reaches our website (so-called referrer)
      • the sub-websites which are accessed via an accessing system on our website
      • the date and time of access to the website
      • an internet protocol address (IP address) and
      • the Internet service provider of the accessing system.
      When using this general data and information, we do not draw any conclusions about your person. Rather, this information is required in order to
      • deliver the content of our website correctly
      • optimize the content of our website and the advertising for it
      • ensure the long-term functionality of our IT systems and the technology of our website, and
      • to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack.
      This collected data and information is therefore evaluated by us both statistically and with the aim of increasing data protection and data security in our association in order to ultimately ensure an optimal level of protection for the personal data processed by us. The data of the server log files are stored separately from all personal data provided by a data subject.

      The legal basis for data processing is Art. 6 para. 1 sentence 1 lit. f) GDPR. Our legitimate interest follows from the data collection purposes listed above.

  10. Cookies and use of the consent management tool

    1. General information on cookies
      Cookies are small files that your browser automatically creates and that are stored on your IT system (laptop, tablet, smartphone, etc.) when you visit our website. Information is stored in the cookie that results from the connection with the specific end device used. However, this does not mean that we obtain direct knowledge of your identity.

      The use of cookies serves to make the use of our website more pleasant for you. For example, we use so-called session cookies to recognize that you have already visited individual pages of our website. These are automatically deleted after you leave our site.

      In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your device for a specified period of time. If you visit our site again to use our services, it is automatically recognized that you have already visited us and which entries and settings you have made so that you do not have to enter them again.

      On the other hand, we use cookies to statistically record the use of our website and to evaluate our offer for you for the purpose of optimization. These cookies enable us to automatically recognize that you have already visited our website when you visit it again. The cookies set in this way are automatically deleted after a defined period of time. The respective storage duration of the cookies can be found in the settings of the consent tool used.
    2. Required cookies
      Consent management tool
      We use a consent management tool to manage consent. This service enables us to obtain and manage the consent of website users for data processing.

      We use cookies to collect data generated by end users who use our website. When an end user gives consent, the following data, among others, is automatically logged
      • Browser information
      • Request URL website
      • Geographic location
      • Device information
      • Opt-in and opt-out data
      • Page path of the website
      • Date and time of the visit
      The consent status is also stored in the end user's browser so that the website can automatically read and follow the end user's consent in all subsequent page requests and future end user sessions for up to 182 days. The consent data (consent and withdrawal of consent) is stored for three years. The retention period corresponds to the regular limitation period pursuant to Section 195 of the German Civil Code (BGB). The data will then be deleted immediately.

      The functionality of the website is not guaranteed without the processing described above. There is no possibility of objection on the part of the user as long as there is a legal obligation to obtain the user's consent to certain data processing operations, Art. 7 para. 1, 6 para. 1 sentence 1 lit. c) GDPR.

      Information from the service provider:
      Verband Deutscher Werkzeug- und Formenbauer e.V., Gerberwiesen 3, 88477 Schwendi
    3. Performance measurement
      Matomo
      We have integrated the Matomo software on this website. Matomo is a software tool for web analysis, i.e. for the collection, compilation and evaluation of data on the behavior of visitors to websites. Among other things, data is collected about the website from which a data subject came to a website (so-called referrer), which subpages of the website were accessed or how often and for how long a subpage was viewed. This is used to optimize the website and for the cost-benefit analysis of Internet advertising.

      The software is operated on the server of the controller, the log files, which are sensitive under data protection law, are stored exclusively on this server.

      Matomo does not set any cookies on your IT system and your IP address is anonymized, so it is not possible to directly associate it with a user. Matomo will only attempt to derive a so-called "fingerprint" on the basis of various properties of your IT system, which makes it possible, for example, to assign all visited pages to a user/visit and, for example, to determine an approximate length of stay. Each time one of the individual pages of this website is accessed, the Internet browser on your IT system is automatically prompted by the Matomo component to transmit data to our server for the purpose of online analysis. As part of this technical process, we obtain knowledge of personal data, such as the IP address of the person concerned, which serves us, among other things, to trace the origin of visitors and clicks. The IP address is recorded anonymously.

      The fingerprint is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website. Each time you visit our website, this personal data, including the IP address of the Internet connection you are using, is transmitted to our server. This personal data is stored by us, but we first anonymize your IP address. We do not pass this personal data on to third parties.

      These processing operations are only carried out with your express consent in accordance with Art. 6 para. 1 lit. a) GDPR.

  11. Plugins and other services

    1. Google Maps
      We use Google Maps (API) on our website. The operating company of Google Maps is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Maps is a web service for displaying interactive (land) maps in order to visualize geographical information. By using this service, you can, for example, view our location and make it easier for you to find us.

      When you access the subpages in which the Google Maps map is integrated, information about your use of our website (such as your IP address) is transmitted to Google servers in the USA and stored there if you have given your consent. In addition, Google Maps loads Google Web Fonts and Google Photos as well as Google stats. The provider of these services is also Google Ireland Limited. When you access a page that integrates Google Maps, your browser loads the web fonts and photos required to display Google Maps into your browser cache. The browser you use also establishes a connection to Google's servers for this purpose. This informs Google that our website has been accessed via your IP address. This occurs regardless of whether Google provides a user account that you are logged into or whether no user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish your data to be associated with your Google profile, you must log out of your Google user account. Google stores your data (even for users who are not logged in) as usage profiles and analyzes them. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right.

      If you do not agree to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.

      These processing operations are only carried out with your express consent in accordance with Art. 6 para. 1 lit. a) GDPR.

      The parent company Google LLC is certified as a US company under the EU-US Data Privacy Framework. There is hereby an adequacy decision pursuant to Art. 45 GDPR, so that a transfer of personal data may also take place without further guarantees or additional measures.

      Information from the service provider:
      Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA

      Website :
      https://cloud.google.com/maps-platform

      Privacy policy of the service provider :
      https://policies.google.com/privacy

      Terms of use of the service provider :
      https://www.google.com/intl/de_US/help/terms_maps.html

    2. YouTube videos in extended data protection mode (YouTube NoCookies)
      We embed videos stored on YouTube directly on some subpages of our website. The operating company of YouTube is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). With this integration, content from the YouTube website is displayed in parts of a browser window. When you call up a (sub)page of our website on which YouTube videos are integrated, a connection to the YouTube servers is established and the content is displayed on the website by notifying your browser.

      YouTube content is only integrated in "extended data protection mode". This is provided by YouTube itself and ensures that YouTube does not initially store any cookies on your device. However, when the relevant pages are accessed, the IP address and, if applicable, other data are transmitted and thus, in particular, which of our websites you have visited. However, this information cannot be assigned to you unless you have logged in to YouTube or another Google service before accessing the page or are permanently logged in. As soon as you start playing an embedded video by clicking on it, YouTube only stores cookies on your device through the extended data protection mode, which do not contain any personally identifiable data, unless you are currently logged in to a Google service. These cookies can be prevented by appropriate browser settings and extensions.

      These processing operations are only carried out with your express consent in accordance with Art. 6 para. 1 lit. a) GDPR.

      This US company is certified under the EU-US Data Privacy Framework. There is hereby an adequacy decision pursuant to Art. 45 GDPR, so that a transfer of personal data may also take place without further guarantees or additional measures.

      Information from the service provider:
      Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA

      Website :
      https://www.youtube.com

      Privacy policy of the service provider :
      https://policies.google.com/privacy

  12. Content of our website, events and memberships

    1. Registering as a user and setting up a customer account
      You have the option of registering on our website and setting up a customer account. If you make use of this option, we will process your personal data.

      What data do we process and for what purposes?
      We process the following data:
      • Surname, first name
      • e-mail address
      • User name, if applicable
      • IP address
      • Date and time of registration
      This data is processed exclusively for the purpose of creating and registering a customer account and the associated provision of services and contract or contact management. In addition, we process this data for the purposes of communicating with you.

      The IP address and the date and time of your registration are stored against the background that this is the only way to prevent misuse of our services and, if necessary, to enable criminal offenses to be investigated. In this respect, the storage of this data is necessary for our security. This data is not passed on to third parties. This does not apply if we are legally obliged to disclose it or if the disclosure serves the purpose of criminal prosecution.

      On what legal basis do we process your data?
      Your data is processed to fulfill a contract or to carry out pre-contractual measures in accordance with Art. 6 para. 1 lit. b GDPR and to safeguard legitimate interests in accordance with Art. 6 para. 1 lit. f GDPR.Our legitimate interests pursued are customer-oriented communication and contact with you as well as the assertion, exercise or defense of legal claims.You have the right to object to processing on the basis of Art. 6 para. 1 lit. f GDPR at any time for reasons arising from your particular situation.

    2. Order processing
      You have the option of purchasing products in our store. If you place orders in our store, we process your personal data.

      What data do we process and for what purposes?
      We process the following data
      • Company name, if applicable
      • Surname
      • First name, if applicable
      • e-mail address
      • Your telephone number
      • Address (street, zip code, town)
      • Selected article
      • Bank details (IBAN, BIC)
      This data is processed exclusively for the purpose of contract processing, the dispatch of goods and communication with you.

      On what legal basis do we process your data?
      Your data is processed for the fulfillment of a contract or for the implementation of pre-contractual measures in accordance with Art. 6 para. 1 lit. b GDPR and to safeguard legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR.

      Our legitimate interests pursued are customer-oriented communication and contact with you.

      You have the right to object to processing on the basis of Art. 6 para. 1 lit. f GDPR at any time for reasons arising from your particular situation.

    3. Contacting us / contact form
      On our website, we offer you the opportunity to send us messages or inquiries using contact forms. You also have the option of contacting us directly by email or telephone. If you make use of this option, we will process the data collected via the respective form in order to process your message or inquiry and, if necessary, to contact you. Your data will be deleted once your request has been processed. This is the case if it can be inferred from the circumstances that the matter in question has been conclusively clarified and the deletion does not conflict with any statutory retention obligations.

      What data do we process and for what purposes?
      We process the following data:
      • Surname, first name
      • Company name
      • e-mail address
      • Telephone number
      • Fax, if applicable
      • Content data (your message/inquiry)
      This data is stored and used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration.

      On what legal basis do we process your data?
      Your data is processed for the performance of a contract or for the implementation of pre-contractual measures in accordance with Art. 6 para. 1 lit. b GDPR and for the protection of legitimate interests in accordance with Art. 6 para. 1 lit. f GDPR.

      Our legitimate interests pursued are the proper response to and processing of your message or inquiry as well as a customer-oriented approach and communication.

      You have the right to object to processing on the basis of Art. 6 para. 1 lit. f GDPR at any time for reasons arising from your particular situation.


      Communication via WhatsApp BusinessFor smooth and customer-oriented communication, we offer you the option of contacting us via WhatsApp Business in addition to contacting us via our contact form, telephone or email (see 12.3). For this purpose, we use the WhatsApp Business service of the operating company WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; parent company: WhatsApp LLC, 1601 Willow Road, Menlo Park, California 94025, USA (hereinafter also referred to collectively as "WhatsApp"). With regard to the use of WhatsApp Business, we have concluded an order processing contract with the operating company in accordance with Art. 28 GDPR.

      The data transmitted in the context of the use of WhatsApp Business may be stored and processed by WhatsApp to sub-processors of WhatsApp Ireland Limited outside the EU or the EEA and thus in a third country, in particular in the USA.

      The parent company WhatsApp LLC is certified as a US company under the EU-US Data Privacy Framework. This constitutes an adequacy decision pursuant to Art. 45 GDPR, meaning that personal data may be transferred without further guarantees or additional measures.

      What data do we process and for what purposes?
      We process the following data:
      • Last name, first name, if applicable
      • Profile picture, if applicable
      • Status, if applicable
      • Company name, if applicable
      • Mobile phone number
      • Content of the messages sent (text, images, videos, voice messages)
      • Metadata (e.g. time of message transmission, device data, etc.)
      We only process the data you provide in order to contact you via WhatsApp Business and to communicate with you via this service. For more information on contacting us, please refer to section 12.3 above.

      We also process the data provided as part of your consent to the use of WhatsApp Business and collected as part of the double opt-in procedure on the basis of the legal obligations to provide evidence incumbent on us. In the double opt-in procedure, you must write to us as part of your consent to confirm your data when you first contact us via WhatsApp Business and thus reconfirm that you are also the person who consented to communication with WhatsApp Business via our contact form. If you do not make initial contact after giving your consent, we will not contact you via WhatsApp Business.

      On what legal basis do we process your data?
      Your data is processed on the basis of your consent in accordance with Art. 6 para. 1 lit. a in conjunction with Art. 7 GDPR or to fulfill a legal obligation pursuant to Art. 6 para. 1 lit. c, para. 3 lit. a GDPR in conjunction with Art. 32 GDPR (security) or Art. 7 para. 1 GDPR (obligation to provide evidence).

      You have the right to revoke your consent at any time with effect for the future. The withdrawal of your consent does not affect the lawfulness of the processing carried out on the basis of your consent until the withdrawal. In the event of revocation, we will cease communication via WhatsApp Business.

      Information from the service provider:
      WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; parent company: WhatsApp LLC, 1601 Willow Road, Menlo Park, California 94025, USA

      Website :
      https://www.whatsapp.com Privacy policy of the service provider :
      https://www.whatsapp.com/legal/privacy-policy-eea

    4. Digital content
      On our website, we offer you the option of accessing or downloading digital content and documents via web forms. If you make use of this option, we process your personal data in order to provide the content you have requested.

      What data do we process and for what purposes?
      We process the following data:
      • E-mail address
      • Surname, first name, if applicable
      This data is processed exclusively for the purpose of providing the digital content.

      On what legal basis do we process your data?
      Your data is processed for the performance of a contract or for the implementation of pre-contractual measures in accordance with Art. 6 para. 1 lit. b GDPR.

    5. Magazine subscription
      You have the option of subscribing to one of our magazines on our website. If you take out a subscription, we will process your personal data.

      What data do we process and for what purposes?
      We process the following data:
      • Company name, if applicable
      • Surname
      • First name, if applicable
      • e-mail address
      • Address (street, zip code, town)
      • Bank details (IBAN, BIC)
      • Your message / your request
      This data is processed exclusively for the purpose of processing the contract or sending the magazine you have subscribed to and communicating with you.

      On what legal basis do we process your data?
      Your data is processed for the fulfillment of a contract or for the implementation of pre-contractual measures in accordance with Art. 6 para. 1 lit. b GDPR and to safeguard legitimate interests in accordance with Art. 6 para. 1 lit. f GDPR.

      Our legitimate interest is customer-oriented communication and contact.

      You have the right to object to processing on the basis of Art. 6 para. 1 lit. f GDPR at any time for reasons arising from your particular situation.

    6. Newsletter mailing

      Newsletter mailing to existing customersIf you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services to those you have already purchased from our range by email. In accordance with Section 7 (3) UWG, we do not need to obtain separate consent from you for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 para. 1 lit. f) GDPR. If you have initially objected to the use of your email address for this purpose, we will not send you any emails. You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by sending a message to the controller named above. You will only incur transmission costs for this in accordance with the basic rates. After receipt of your objection, the use of your e-mail address for advertising purposes will be discontinued immediately.

      Advertising newsletter
      On our website, you are given the opportunity to subscribe to a newsletter from our association via a web form. Within this newsletter, we will inform you at regular intervals about news and offers from our association as part of our advertising measures. We process your personal data for the purposes of sending the newsletter.

      What data do we process and for what purposes?
      We process the following data:
      • E-mail address
      • Company name, if applicable
      • Surname, first name, if applicable
      • IP address
      • Date and time of registration and confirmation of registration
      • Analysis data (opening and click rates)
      • Recipient profile
      This data is processed exclusively for the purpose of sending regular newsletters and to provide you with information about our range of services, relevant campaigns, events, articles, any competitions organized by our association and other news. Furthermore, subscribers to the newsletter may be informed by e-mail if this is necessary for the operation of the newsletter service or a registration in this regard, as could be the case in the event of changes to the newsletter offer or changes to the technical circumstances.

      For legal reasons, a confirmation e-mail will be sent to the e-mail address you entered for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation e-mail is used to check whether you, as the owner of the e-mail address, have authorized the receipt of the newsletter and serves us to fulfil our obligation to provide evidence. There is a corresponding link in every newsletter for the purpose of revoking consent. It is also possible to unsubscribe from the newsletter at any time directly on our website or to inform us of this in another way.

      We use the processor Heliomedia, Habachstr. 16, 57250 Netphen ("Heliomedia") with sub-processor CleverElements GmbH, Lohmühlenstr. 65, 12435 Berlin ("CleverElements") to send our newsletter and have concluded a necessary contract for order processing in accordance with Art. 28 GDPR. Accordingly, Heliomedia and its sub-processor CleverElements will process the data listed above on our behalf in accordance with our instructions and for specific purposes.

      With the help of CleverElements, we are able to analyze, statistically record and evaluate our newsletter campaigns and your interactions to measure success and to improve and design our newsletter to meet your needs. For example, we can see whether a newsletter message has been opened and which links have been clicked on (measurement of opening and click rates). In this way, we can determine, among other things, which links were clicked on particularly often. CleverElements also allows us to divide the newsletter recipients into different recipient categories (e.g. by place of residence) (creation of recipient profiles). In this way, the newsletters can be better adapted to the respective target groups.

      Information from the service provider:
      CleverElements GmbH, Lohmühlenstr. 65, 12435 Berlin

      Website :
      https://www.cleverelements.com Privacy policy of the service provider :
      https://www.cleverelements.com/datenschutz On what legal basis do we process your data?
      Your data is processed on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with Art. 7 GDPR or Art. 6 para. 1 lit. b GDPR. Art. 7 GDPR or to fulfill a legal obligation pursuant to Art. 6 para. 1 lit. c, para. 3 lit. a GDPR in conjunction with Art. 32 GDPR (security). Art. 32 GDPR (security) or Art. 7 para. 1 GDPR (obligation to provide evidence).

      You have the right to withdraw your consent at any time with effect for the future and/or to object to the processing of your data for advertising purposes at any time. The withdrawal/objection does not affect the lawfulness of the processing carried out prior to the withdrawal/objection. An isolated revocation/objection regarding the measurement of opening and click rates and/or the storage of the measurement results in recipient profiles is not possible, so you must unsubscribe from the newsletter altogether.

    7. Seminars / events
      On our website, we offer you the opportunity to book seminars and events via web forms. If you make use of this option, we will process your data collected via the respective form in order to process your booking request and, if necessary, to contact you.

      What data do we process and for what purposes?
      We process the following data:
      • Surname, first name if applicable
      • Company name, if applicable
      • e-mail address
      • Telephone number
      • Seminar booked
      • VDWF membership or membership in a partner association, if applicable
      • Subscription to trade journals, if applicable
      • If applicable, content data (your message / request / comment)
      This data is used exclusively for the purpose of organizing and planning the respective event or seminar and, if applicable, answering your inquiry. We also process your data for the purpose of communicating with you.

      On what legal basis do we process your data?
      Your data is processed for the performance of a contract or in order to take steps prior to entering into a contract in accordance with Art. 6 (1) (b) GDPR and to safeguard legitimate interests in accordance with Art. 6 (1) (f) GDPR.

      Our legitimate interests pursued are the proper response to and processing of your message or inquiry as well as a customer-oriented approach and communication.

      You have the right to object to processing on the basis of Art. 6 para. 1 lit. f GDPR at any time for reasons arising from your particular situation.

    8. Membership Association
      On our website, we offer you the option of requesting a link to access our membership application via a web form. If you make use of this option, we will process your data collected via the respective form in order to process your request and, if necessary, to contact you.

      What data do we process and for what purposes?
      We process the following data:
      • Surname
      • Company name
      • e-mail address
      • Telephone number
      This data is processed exclusively for the purpose of providing the link to our online membership application and to clarify questions regarding membership of our association.

      On what legal basis do we process your data?
      Your data is processed for the performance of a contract or in order to take steps prior to entering into a contract in accordance with Art. 6 para. 1 lit. b GDPR and to safeguard legitimate interests in accordance with Art. 6 para. 1 lit. f GDPR.

      Our legitimate interests pursued are the proper response to and processing of your inquiry as well as a customer-oriented approach and communication.

      You have the right to object to processing on the basis of Art. 6 para. 1 lit. f GDPR at any time for reasons arising from your particular situation.

  13. Our activities on social networks
    We have our own pages on social networks so that we can communicate with you and inform you about our services. If you visit one of our social media pages, we are jointly responsible with the provider of the respective social media platform for the processing operations triggered by this, within the meaning of Art. 26 GDPR.

    We are not the original provider of these pages, but only use them within the scope of the possibilities offered to us by the respective providers. As a precaution, we would therefore like to point out that your data may also be processed outside the European Union or the European Economic Area. Use may therefore be associated with data protection risks for you, as it may be more difficult to protect your rights, e.g. to information, deletion, objection, etc., and processing in the social networks is often carried out directly for advertising purposes or for the analysis of user behavior by the providers without us being able to influence this. If user profiles are created by the provider, cookies are often used or the user behavior is assigned to your own social network member profile.

    The described processing operations of personal data are carried out in accordance with Art. 6 para. 1 lit. f) GDPR on the basis of our legitimate interest and the legitimate interest of the respective provider in order to communicate with you in a timely manner or to inform you about our services. If you have to give your consent to data processing as a user with the respective providers, the legal basis refers to Art. 6 para. 1 lit. a) GDPR in conjunction with Art. 7 GDPR. Art. 7 GDPR.

    As we do not have access to the providers' databases, we would like to point out that it is best to assert your rights (e.g. to information, correction, deletion, etc.) directly with the respective provider. Further information on the processing of your data in the social networks is provided below by the respective social network provider we use:

    1. Facebook
      (Joint) controller for data processing in Europe:
      Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

      Privacy policy (data policy) :
      https://www.facebook.com/about/privacy

    2. Instagram
      (Joint) controller for data processing in Germany:
      Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

      Privacy Policy (Data Policy) :
      https://instagram.com/legal/privacy

    3. LinkedIn
      (Joint) controller for data processing in Europe:
      LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland

      Privacy Policy :
      https://www.linkedin.com/legal/privacy-policy

    4. YouTube
      (Joint) controller for data processing in Europe:
      Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland

      Privacy Policy :
      https://policies.google.com/privacy

  14. Routine storage, deletion and blocking of personal data
    We only process and store your personal data for the period of time required to achieve the purpose of storage or if this is provided for by the legal provisions to which our association is subject. If the storage purpose no longer applies or if a prescribed storage period expires, the personal data will be routinely blocked or erased in accordance with the statutory provisions.

  15. Duration of storage of personal data
    The criterion for the duration of storage of personal data is the respective statutory retention period. After this period has expired, the corresponding data is routinely deleted, provided that it is no longer required for contract fulfillment or contract initiation.

  16. Up-to-dateness and amendment of the privacy policy
    This privacy policy is currently valid and is dated December 2024.

    It may become necessary to amend this privacy policy as a result of the further development of our website and offers or due to changes in legal or official requirements. You can access and print out the current privacy policy at any time on the website at "https://www.vdwf.de/impressum.html#dse".